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10 Ways to Decrease Bounce Rate & Increase Your Website Conversions


Website bounce rate is the measure of stickiness to your website or the user percentage who visit your site/ but refuse to stay on and leave before visiting any subsequent page. The same can happen in case of landing page. It is dependent on your inability to persuade them to stay on click on the call-to-action It is critical to reduce website bounce rates   to ensure website conversion as it defines the worthlessness of your site and lack of conversion rates of those who visit your sites


One of the easiest ways to evolve conversion optimization strategy is to go for conversion optimization through Conversion Optimization Agency. How to increase website conversion is much simpler than you think.

You too can decrease Bounce Rate and enhance Conversions

1. Enhance user experience through better Readability

One the easiest ways to achieve webpage optimization is simple and appropriately highlighted text and buttons that follow a intuitive format facilitates a good user experience. Large blocks of texts scares user away just as easily as does lack of effective presentation. This is true for landing page optimization too.

2. Grab Attention with Call-to-Action that Compels

If your website carries a transparent and effective websites Call-To-Action button within the first 3 seconds or less once the user visits- then you have a winner at hand. On the other hand if you have a brilliant design and attractive texts but a weak Call-To-Action, you are calling for failure!
An integrated conversion optimization strategy is easy to create with conversion optimization agency.

3. Compel with Brand Storytelling

Allure the target audience with captivating storytelling  as each brand stands for something - whether its Coke (fun) or Toyota (Reliable) or Apple (perfection).This should be part of every  conversion optimization strategy.

4.Update the Blog to serve Content Fresh

Efforts to maintain  fresh  content with acute relevance for blogs, will always get lowest bounce. Businesses and sites with regularly  updated blogs filled with fresh content generate more than double the leads.

5. Keywords are key to High-grade Traffic

Keywords determines the success and its always better to  target high-value keywords as this ensures the following:
  • High Traffic value
  • High Conversion
  • High value users
  • High Brand value


6. Right Visitors Means Less Bounce

Higher bounce is related to attracting the wrong kind of   visitor from the beginning by wrong   targeting
problem. It is indicative of a faulty content strategy  and needs to be rectified.

7. Attract  Google Searchers with Evocative Meta Descriptions

Optimizing  meta descriptions is a sure-fire way to target Google search  users. Meta descriptions in 155 characters can  detail the searched item such that  the users are compelled to click.

8. Multiple Landing Pages attracts More

High value keywords attract more visitors by ensuring a richer experience for visitors and by higher click-through rates for different landing pages.

9. Faster Page Load Time Means More Visitors

Users tend to leave if a page does not load within 2 seconds or less . After  3 seconds, they are positively irritated! The thumb rule -slower page loading = higher bounce rates.

10. Credibility Decreases Bounce Rates

If you can build and establish trust, users are not going to exit. A site that establishes Credibility has won over the bounce factor as it says something that the user is looking forward to!


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