Posts

Why are backlinks important in off Page SEO?

Backlinks, also known by the name of inbound links are the links that are directed towards the website and act as building blocks to good Search Engine Optimisation . More the number of backlinks a website has more is the chance that it will be popular on google. Google give more priority to websites that have a more number of quality backlinks and consider only those websites as the relevant one. What matters is not just the higher number of inbound links but also their quality. Search engines like google check the quality of the backlinks by the relevancy of the content present on the website. The more relevant the inbound links are to the website ,the more it determines the quality of the links. Quality backlinks attracts more visitors to the website.  Backlinks should be priority in the SEO of any website as they play a very vital role. Brands Martini, a SEO company in Delhi caters this feature in their SEO strategy . The company caters services for digital marketi...

Tips To Manage The Online Reputation Of Your Business

Business needs to keep track of all the online activities and to keep track of an online reputation.  It would take only a minute for your bad reputation to go online and impact your business. Now a day’s most of the business comes from your online presence. It plays an important role in your business to grow exponentially. Here are some tips to maintain your online reputation management services.  Get To Know What’s Going With Your Brand It is the basic step to get an effective online reputation management system that understands what is being gone around about your business. You should be aware of what others are talking about your business. There are the monitoring tools that can help you strategically manage your brand and keep your business on track. Keep Your Site Updated Need to remain applicable if you want to have higher in the search result on Google and any other social networking...

How to Create an Internet Marketing Funnel?

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Creating an Internet marketing funnel is an extremely important part of any business model. The marketing funnel is simply a flow of users from prospects to customers. The process starts with creating awareness about your brand among the users and ends with a final business transaction by the user. A broad view of the basics of a marketing funnel. Awareness  Consideration  Intent  Purchase  Loyalty  Retention Marketing Funnel can be basically divided into 3 different parts from its starting to the end. The 3 parts are called Top of the Funnel (TOFU) Middle of the Funnel (MOFU) Bottom of the Funnel (BOFU) The initiation of the marketing funnel starts with the following processes: Engage more potential clients and create awareness about your brand.Create a buzz in the market with creative offers and services.Track the response of the cli...

What Are The Different Types Of Facebook Ads?

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In our day to day life, we operate our Facebook account for posting pictures, sending messages, viewing other posts… But there are some other things which Facebook also do as like advertising any brand, website, products etc. Let's take an example of a company wants to get some traffic attracted towards their products and services they make their page on facebook to attract that use that kind of marketing is free on Facebook, let a company pays facebook to promote their products and services then Facebook will also show their advertisement on others profile. There are Different Types of Facebook Advertisements: 1. Carousel Advertisements:  Carousel advertisements are also known as "Multi-product advertisements”. These advertisements which show the different product of a brand with some description of the product that can be there name, title, price, or any other kind of description about that product. They usually appear as any kind of post by any brand or comp...

10 Ways to Decrease Bounce Rate & Increase Your Website Conversions

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Website bounce rate is the measure of stickiness to your website or the user percentage who visit your site/ but refuse to stay on and leave before visiting any subsequent page . The same can happen in case of landing page. It is dependent on your inability to persuade them to stay on click on the call-to-action It is critical to reduce website bounce rates   to ensure website conversion as it defines the worthlessness of your site and lack of conversion rates of those who visit your sites One of the easiest ways to evolve conversion optimization strategy is to go for conversion optimization through Conversion Optimization Agency . How to increase website conversion is much simpler than you think. You too can decrease Bounce Rate and enhance Conversions 1. Enhance user experience through better Readability One the easiest ways to achieve webpage optimization is simple and appropriately highlighted text and buttons that follow a intuitive format faci...

Basic SEO Tips to Rank better in SERPs

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The first step in any quality digital marketing strategy is to Research. To reach out to the right people, one must know what their competitor is doing. SEO has become sophisticated and reliable digital bullhorn. SEO is constantly changing, but the value of your customer selecting you through organic research is not changing.  Every year Google updates several times its algorithm and you must know what is important to put the focus on.  Google acts as the gatekeeper to huge traffic, whereas SEO factors open the door. So, your business needs to come up with strong Search Engine Optimization Strategies . Here are some tips related to Google Search Engine Optimization that can help to make decisions regarding online presence of your business.   1.     The entire system of  digital marketing company business is standardized by creating engaging content which is adhered to SEO Factors . As a result of this, your content will be got in t...

Learn How To Make More Money With Facebook Marketing

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The world is squeezing. The social media pack led by Facebook is the biggest reason behind this connecting of the real people of the real world in the virtual world of internet. Facebook in particular, lets its subscribers to connect, communicate and react to anything and everything going on the platform.  The major reason that we are reading and trying to understand its marketing strategies is that it is huge and thus, unavoidable. It has 15% of the world population as subscribers , most of whom spend a wholesome hour there. Facebook can thus, act as a 'link' to connect with the global buyers and that too on the basis of their own preferences. It connects in the public zone supported by chat messengers for private conversations. If you are not on Facebook as a business, you need to get there as soon as possible. If you are already there, but seem to get lost without much revenue, you need to rethink your Facebook advertising campaign . These insights categorized o...